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Strategist with a Focus on Marketing and Communication

REGION HALLAND

Hallands län, Halmstad

Previous experience is desired

12 days left
to apply for the job

Job Responsibilities

As a strategist focusing on marketing, design, and digital channels, your overall task is to increase awareness of the strengths of the Halland business community and to position Halland towards both national and international target groups.

The communication work is primarily carried out through Invest in Halland's (http://www.investinhalland.se) various channels and in close collaboration with your colleagues in the business department. The work includes, among other things:

  • Drive, develop, and manage Invest in Halland's communication efforts.
  • Create and publish content in digital channels such as web, social media, newsletters, photos, and videos.
  • Graphic design and production of digital and printed communication and marketing materials from idea to finished product.
  • Plan, coordinate, and manage production as well as handling of image, graphic, and film material.
  • Lead and coordinate communication and marketing efforts and follow up, analyze, and evaluate completed initiatives.
  • Strategic project management for events, fairs, and interregional collaboration projects with a focus on implementation and results.

About the Job

In this position, you will be part of the business department's team around Invest in Halland, whose task is to communicate Halland's attractiveness within the Halland strength areas, primarily through our platforms Invest in Halland and Business Halland.

We are responsible for promoting Halland and developing the region as an attractive business destination. We showcase our strengths to people who want to run businesses, contribute to community development, and live in Halland.

Together, we build the future in Halland and harness the smart ideas that drive the region forward.

About You

We are looking for someone with a relevant university degree, preferably with a focus on marketing, graphic production, or equivalent. You can translate concepts and strategies into clear and consistent communication and design, from print to digital channels. You have practical experience in visual communication, multi-channel design, and building brands on social media. Experience with place branding or investment promotion initiatives is an advantage but not a requirement.

The job requires good collaboration skills and a sense of building and maintaining relationships. We see you as a confident and humble person who enjoys working with others and creating networks, but also possesses strong self-leadership. You have creativity, humility, and drive that help you turn ideas into results.

Your Profile:

  • Strong eye for form and detail.
  • A creative and strategic mindset.
  • Very good knowledge of Adobe Creative Cloud.
  • Experience in strategic communication and project management.
  • Good experience in administering and publishing content in digital channels and on the web, preferably Sitevision, as well as experience working with newsletters (e.g., Ungapped).
  • Good ability to express yourself verbally and in writing in Swedish and English.
  • Interest in business and development issues.
  • Able to collaborate and build good relationships internally and externally.

Great emphasis will be placed on personal suitability.

Warm welcome with your application!

Our Offer

For us, it is important that you enjoy and develop in your work. Read more about the benefits we can offer you as an employee here (https://www.regionhalland.se/jobb-och-karriar/att-jobba-hos-oss/formaner).

About Region Halland

Region Halland is for everyone who lives and works here in Halland. We have over 8,000 employees in 370 different professions, all working to provide good healthcare and promote growth and development. We are also responsible for public transport in Halland and drive issues in areas such as business, culture, and education. Our vision is “Halland – the best place to live” and by that, we mean that Halland should be the best place to live, study, work, and run a business. We have come a long way, welcome to join us on our journey! Here (https://www.regionhalland.se/om-region-halland/).

The pursuit of gender equality, diversity, and equal conditions is both a quality issue and an obvious part of Region Halland's values.

Region Halland places all permanent staff in a state of readiness.

To staffing and recruitment companies and to you as a seller: We kindly but firmly decline direct contact with staffing and recruitment companies and sellers of additional job ads. Region Halland has contracted agreements.

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